Brush up on the business side of art with Reimagining Your Creative Business. This unique entrepreneurship series is designed to provide creative entrepreneurs of all types with the knowledge, skills, and support needed to reimagine their for-profit small business in the wake of COVID-19. Topics covered will include:

• Current Opportunities & Challenges for Creatives

• Fine-Tuning Finance

• Reimagining Your Marketing & Branding

• Putting Your Reimagined Plan into Action with Social Media & eCommerce

The fourth and final session will show you how to put your plans from the previous sessions into action. We will dive into social media best practices that are specifically designed for creative businesses and we will share some platforms that will help you accomplish these goals. A guest presenter will share information specific to eCommerce platforms that will work best for your style of business. To wrap things up, we will feature local creative small business owners who will share their first-hand accounts of thriving in the COVID-19 era.

Eligible participants may include but are not limited to, visual artists, writers and performers, photographers, dancers, actors, musicians, designers, and craftspeople. Join us for one or all four sessions. Information on the entire series can be found at www.scrantonsbdc.com.