- This event has passed.
Time to Rethink Your Playbook: How to Market to Millennials and Gen Z
July 28 @ 12:00 pm - 1:00 pm
Did you know that generational trends influence buying decisions?
Join the Wilkes University SBDC in partnership with Coal Creative, to explore key characteristics of the Millennial and Gen Z demographic. Learn how to update your marketing strategy to be more relevant and future-proof your business with a powerful playbook.