You have a business plan. Now it’s time to put it into action.

Join the Kutztown University Small Business Development Center for Turn Your Business Plan Into Action: Small Business Funding, Resources & AI for Growth, a free, in-person workshop designed to help entrepreneurs and small business owners move from planning to implementation.

This practical workshop brings together experts in artificial intelligence, small business funding, SBA resources, and market research to help you identify your next steps, make informed decisions, and build momentum in your business.

Practical AI for Small Business

Dr. Carl J. Sheperis, Vice Provost and Dean of Graduate Studies at Kutztown University, will lead an hour-long training on practical ways entrepreneurs and small business owners can use artificial intelligence to help put their business plans into practice.

The session will focus on using AI as a practical business tool to support planning, implementation, productivity, problem-solving, and business growth.

Whether you are new to AI or already experimenting with it, this session is designed to help you think about how AI can support the real work of running and growing a business.

SBA Resources and Small Business Funding

Kimberly Stout of the U.S. Small Business Administration (SBA) will discuss resources available to entrepreneurs and small businesses through the SBA.

Learn more about the programs and support available to business owners, as well as what entrepreneurs should consider when they need financing or funding to start, strengthen, or grow their businesses.

Market Research That Keeps Your Business Moving

Rachael Wolfe of the Kutztown University Small Business Development Center will discuss how to use market research to make better business decisions and maintain momentum after creating your business plan.

Learn how understanding your customers, competitors, and market can help you test assumptions, identify opportunities, adapt your strategy, and decide what to do next.

Who Should Attend?

This workshop is ideal for:

• Small business owners
• Entrepreneurs
• Startups
• Aspiring business owners
• Business owners who have completed or started a business plan
• Entrepreneurs exploring funding opportunities
• Business owners interested in practical uses of AI
• Anyone who wants to make better business decisions using market research

Whether you’re preparing to launch, building momentum in an existing business, or revisiting your business plan, you’ll leave with practical information and resources you can use to take your next step.

Event Details

Wednesday, September 23, 2026
Workshop: 5:00 PM–7:00 PM
Free Professional Headshots: 7:00 PM–7:30 PM

Location:
Kutztown University
Academic Forum, Room 202
Kutztown, Pennsylvania

Cost: No cost

Food and refreshments will be provided for registered attendees.

Following the workshop, attendees will also have the opportunity to receive a free professional headshot from 7:00–7:30 PM.

Space may be limited. Advance registration is encouraged.

Put your business plan to work.

Register today and gain practical strategies, resources, and tools to help turn your business plan into action.

 

This workshop is hosted in partnership by the Kutztown University Small Business Development Center, U.S. Small Business Administration, Women’s Business Center at ASSETS, Kutztown University Extended Learning Office, and KU Advance.