In this engaging and insightful webinar, small business owners will discover how the subtle elements of design—shapes, colors, and fonts—play a crucial role in shaping customer perceptions and influencing buying decisions. Attendees will learn:

• The psychological impact of colors and how to choose the right palette for your brand’s message.
• Font selection strategies and how typography can convey personality and evoke emotions.
• The role of shapes in visual identity and how they can create a sense of harmony or tension.
• How to bring it all together to create a cohesive, consistent brand that attracts and engages your ideal customers.

Whether you’re just starting or looking to refine your brand, this webinar will provide you with the tools to build a brand that not only stands out visually but also connects emotionally with your audience.