Marketing Basics for Entrepreneurs
WebinarWhether you're a budding entrepreneur, a seasoned professional, or simply curious about the world of marketing, this session is tailored to provide you with essential insights. From understanding target audiences […]
PHL Fest: Marketing on a Budget
WebinarLearn about free tools, platforms, and strategies to boost your visibility online. From building your brand voice to leveraging social media, email, and content marketing, you’ll discover no-cost ways to […]
Mapping your Customer Journey and Creating Buyer Personas (in-person)
Duquesne University Small Business Development Center 600 Forbes Ave Rockwell Hall - Room 101, Pittsburgh, PAThis is an in-person workshopIncrease Profitability by Knowing your CustomerSuccessful companies know how to identify, interact with and engage their customers. Mapping the customer journey and creating buyer personas are crucial for […]
Who is Your Target Market?
WebinarOne of the most common challenges small business owners face is trying to market to everyone. While that may feel like the safest approach, it often leads to unclear messaging, […]
The Playbook for Lean Budget Marketing (in-person and online)
WebinarThis is an in-person and live stream workshop.Maximize Impact, Minimize Spend: The Playbook for Lean Budget MarketingIn an unpredictable economy–where tariffs, shifting consumer behavior, and cost pressure are top of […]