Growing Your Business

Mezza Café - Lemoyne, PA

eCommerce

eCommerce is a fast-growing trend, for many good reasons. Businesses with online sales have proven to be more resilient than those without. Benefits include reaching new customers locally and globally, the ability to adapt quickly to changing market conditions, and building connections and loyalty with shoppers. And with technology making it easier than ever to buy and sell online, many Pennsylvania businesses are taking the leap.

But when it comes to eCommerce, it can be hard to figure out where to start. Is selling online a good fit for your business? That’s where our partnership with the PA Small Business Development Centers (SBDCs) comes in. Through our eCommerce initiative, we’re creating opportunities for our businesses and entrepreneurs to sell more online and increase their sales.

The information on the PA Business One-Stop Shop will help start your eCommerce exploration. Read our blogs, join in eCommerce and digital marketing training, and check out our other resources. When you’re ready for the next step and are seeking more personalized guidance, the business counselors with the SBDCs are ready to work with you.

And if you’re a PA retail shop with both an in-person and online store, consider joining CommonGoods – Pennsylvania’s online directory connecting PA small businesses with customers who want to support local businesses while enjoying the convenience of shopping online.

eCommerce Strategies

Video

During this webinar, the Wilkes University Small Business Development Center discusses maximizing traffic to your website and how to optimize your websites for search engine optimization.

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